Topping the ranking is Israel, Australia, and Chile. China is notably absent, while South Sudan is deemed the very worst export market in the world. The export market ranking is based on data from our database of over 200 indicators and over 200 markets. In addition to conventional data like population and GDP the ranking is based on data on internet and social media penetration, payment and shipping options, free trade agreements and export costs.
The purpose of the export market ranking is to show would-be exporters that out of all their potential export markets there are some that are significantly better than others, and that they may not be the ones many would assume. Note that a general ranking cannot account for the differences between individual products and the unique capabilities of individual businesses.
To help clients find the right export markets for their specific businesses and products we have developed the Export Market Finder that combines the company’s data on export markets with clients’ information about their products and capabilities.
To determine the right people to target in those countries, the right tools to target them with, and the right messages to communicate, we offer a complete Export Market Strategy.